Vroom Media has just delivered the new brand identity work and web presence for Morrissey Media Consultants, a company specialising in strategy and management for the media, and in particular specialising in digital media.
The identity was specifically devised to reflect a fresh, yet experienced company that deals with the most modern and up-to-the-minute developments in media and media technology, but which is absolutely rooted in an enviable pedigree (many years of dealings with the likes of the Press Association, ITN, Ofcom and Teletext for example), considerable experience and with a completely dependable, personable approach.
The initial design routes approached this mix of pedigree and modernity from a number of angles, and this was eventually narrowed down to options based on an opened-up ‘globe’, refreshing tones of reds, magentas and purples – set against grey typography based on bespoke adaptions to the Democratica font family.
The end result is at once visually arresting and utterly contemporary, but also retains the feel of heavyweight pedigree and trustworthiness, which is fundamental to the company’s brand values.
The identity has already been applied to stationery and document designs, and the corporate website has just launched, with Vroom Media working directly with the client to deliver an online presence that is perfectly attuned to the new design.
- Branding consultancy work
- Brand identity development
- Logos, artworks and assets
- Website design and build
- Content collation and management
- Search engine optimisation
- Domain hosting services
